Krishna's name is nondifferent from Krishna Himself

[Jahnava Nitai Das 2]

nama cintamanih krishnas

caitanya-rasa-vigrahah

purnah shuddho nitya-mukto

'bhinnatvan nama-naminoh

 

"The holy name of Krishna is transcendentally blissful. It bestows all

spiritual benedictions, for it is Krishna Himself, the reservoir of all

pleasure. Krishna's name is complete, and it is the form of all transcendental

mellows. It is not a material name under any condition, and it is no less

powerful than Krishna Himself. Since Krishna's name is not contaminated by the

material qualities, and there is no question of it's being involved with maya,

Krishna's name is always liberatied and spiritual; it is never conditioned by

the laws of material nature. This is because Krishna's name and Krishna HImself

are identical." (Padma-Purana)

 

[krsna 3]

Nama-tattva: Jaiva Dharma Ch. 23

 

Vijaya: Prabhu, I have full faith that hari-nama is completely spiritual, but still, in order to be free from doubts with regard to nama-tattva, it is necessary to understand how sri-hari-nama can be spiritual, when it is composed of syllables (which are apparently material). Will you please clarify this point?

 

Babaji: The svarupa (nature and form) of sri-nama has been explained in the Padma Purana.

 

nama cintamanih krsnas

 

caitanya-rasa-vigrahah

 

purnah suddho nitya-mukto

 

’bhinnatvan nama-naminoh

 

 

 

Sri-krsna-nama is cintamani-svarupa. This means that it

 

awards the supreme goal of life and all transcendental good

 

fortune. This is because sri-hari-nama is non-different

 

from Him who possesses sri-nama. For the same reason sridivya-

 

nama is the very form of mellows (caitanya-rasasvarupa),

 

and is complete, pure, and eternally liberated

 

from contact with maya.

 

 

 

Sri-nama and sri-nami (He who possesses sri-nama) are nondifferent in tattva. Therefore, sri-krsna-nama has all the spiritual qualities present in Krsna Himself, the possessor of sri-nama. Srinama is always the complete truth, and has no contact with dull matter. He is eternally liberated, because He is never bound by material modes. Sri-krsna-nama is Krsna Himself, and that is why He is the personified form of the aggregate wealth of transcendental mellows. Sri-hari-nama is a wish-fulfilling gem (cintamani), and thus can award all that one desires from Him.