UK Health Food Trade Show Exhibition is the Doorway to Understanding and Targetting the Vegetarian and LOHAS Consumer Demographic

March 5, 2007

Any company, health food manufacturer or business service interested in new demographics needs to mark this health food trade show exhibition and food network festival of food in their diary and review their business ethics. Whether it's brand development, sales training, new product development, the future of vegan products and the Lifestyles of Health and Sustainability ( LOHAS ) driven food industry starts here in the UK, in Bristol , 9th & 10th June. Bristol, UK (PRWEB) March 4, 2007 -- It sounds like a science fair project on developing business ethics but the 5th Bristol Vegan Fayre is the ultimate health product promotional tool for the food manufacturer or business service that is keen to investigate the new demographic. The 'lifestyle of health and sustainability' or LOHAS is the latest nickname for the conscious consumers driving the need for a new commitment to business ethics.This health

food trade show exhibition and festival of vegan food is set to be the evolutionary light switch for the health food trade, vegetarian food manufacturers and ethical business services who are keen to appeal to the new consumer.Bristol City waterfront UK, is home to the event of the year for the health food trade providing unprecedented opportunities for vegetarian food manufacturers and providers of ethical, environmentally friendly and fairly traded products and services. The 9th and 10th of June are ethical red letter days and a rare opportunity to target thousands of consumers eager to find out more about ethical living and lifestyles sympathetic to the environment.From solar heating specialist to organic cotton clothing designers, distributors of hemp oil cosmetics to nutrition specialists and fair trade chocolate confectioners to organic fruit and vegetable box schemes, in fact any food manufacturer or service provider with ethical products to sell

will find their perfect target audience at this international exhibition and ethical food show.This unique international ethical living food festival is called the Bristol Vegan Fayre and the 5th event organised by Tim Barford from Yaoh hemp foods and cosmetics. This year the vegan festival is over two days rather than one, in a new more central location and has many new features such as a complementary and alternative therapy area, a ethical fashion clothes show, a new cookery demonstration area, a hemp expo, live bands, a whole line up of family entertainment, and many new exhibitors and high profile speakers.Vegan products and services are riding on the crest of a wave this year. Products such as Yaoh's hemp protein powder, hemp seeds and hemp oil and their unique hemp milk maker are capturing consumer's hearts as they look for products that can satisfy their hunger and enthusiasm for a healthier, more ethical lifestyle with a reduced carbon

footprint.The vegan diet seems to have finally reached critical mass as predicted by many market analysts. Driven by a concern over the environment and increased awareness about the links between diet and health veganism has been enjoying outstanding positive coverage in the press and media.Vegan lifestyles and diets have featured on BBC TV on programmes such as Newsnight and The Truth About Food and even featured in remarks from a UK government minister for the environment that suggested if we really cared about the environment we should go vegan.Sales of vegan products and services have never been so high and seeing year on year increases that are the envy of other parts of the food industry.Any manufacturer or service provider serious about targeting the ethical consumer would be well advised to take up this opportunity to reach so many influential hot prospects gathered together in one place. Vegetarians, vegans, fair trade shoppers,

ethical consumers, environmentalists, amnesty internationalists, friends of the earth and Lush mummies will all be on the invite list.Editor's Notes9th and 10th JuneThe 5th Bristol Vegan Fayre is organised by Yaoh Hemp food and cosmetics company and 20,000 people are being planned for making this potentially the biggest festival of it's kind in the world.ContactsTim Barford YaohPO Box 333Bristol BS99 1NFUKTelephone: +44 (0)117 9239053Email: info @ yaoh.co.uk http://www.bristolveganfayre.co.ukPeter H

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