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Brits buying more fruit and veg (pity about the dairy)

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Experts recommend five portions of fruit and veg a day

Brits are buying record amounts of fruit and veg - the biggest

increase for 20 years - a survey finds.

Household expenditure rose by 12.9% for fruit and 6.3% for veg and

fell for confectionary, soft drinks and alcohol.

 

The government statistics suggest healthy eating messages are getting

through to the public, ministers said.

 

But they warned there was no room for complacency and said health

promotion initiatives must continue to drive forward change.

 

Health experts recommend we eat at least five portions of fruit or

vegetables each day.

 

Healthy trends

 

Household spends on cheese, eggs and milk also increased, with a

continuing switch from whole milk to semi skimmed milk.

 

There was also an increase in intake of fibre, the Expenditure and

Food Survey by DEFRA found.

 

Confectionary spends fell by 6.1%, following small rises in recent

years. Alcohol purchases, both at home and in restaurants, fell by

3.1%

 

We cannot be complacent and must continue to encourage these trends

 

Jeff Rooker, minister for sustainable food and farming

 

Estimated average intake of vitamin C also rose by 6.8%, in keeping

with the 7.7% rise in purchases of fruit and vegetables.

 

Fat intake, measured by its percentage contribution to food energy

intake, dropped very slightly to 38.1%. The energy contribution from

saturated fatty acids dropped to 14.6%.

 

There was a small rise in salt intake, but experts said this might

have been a reporting error rather than a true rise.

 

Jeff Rooker, minister for sustainable food and farming said: " These

healthier trends in food purchases are promising, but we cannot be

complacent, and must continue to encourage these trends, through

healthy eating initiatives, like the 5 A DAY programme.

 

" Consumers must remember that the food choices they make can have a

big difference not only to their health, but to their environment,

and our countryside, " he added.

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