you deserve a huge gas guzzlin SUV today

[Guest guest]

Hummer propaganda aimed at kids through McDonald's Happy Meals

 

Sometimes a story comes along that so perfectly captures a culture's pathologies

that it should be put in a time capsule, so future generations ... oh, right,

there won't be any future generations. It seems that, according to fast-food

behemoth McDonald's, this is a " Hummer of a Summer. " A new series of TV and

radio ads depict happy families on their way to fatten their children and clog

their arteries at McDonald's in GM's gas-guzzling Hummer. When they arrive,

soon-to-be-obese boys can choose from eight different toy Hummers with their

Happy Meal (happily, girls can learn their proper gender roles from Polly Pocket

fashion dolls). Charlie Miller of Environmental Defense thinks it's kind of a

bummer of a summer: " Anything that sends a message to kids that these are the

cool vehicles to buy is the wrong message. " At today's prices, it costs about

$96 to fill up the gas tank of a Hummer H2 -- but don't worry, a double

cheeseburger's only a buck.

 

 

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straight to the source: The New York Times, Melanie Warner, 10 Aug 2006