now if only they made vegan boots

[Guest guest]

" NUTRITIONAL LABEL " DETAILING ENVIRONMENTAL AND COMMUNITY IMPACT 1ST OF

ITS KIND: (01/26/06): " The Timberland Company today announced a footwear

packaging initiative that reduces Timberland's environmental impact and provides

consumers with new information to help guide them in the purchase process. The

initiative,

the first of its kind in the retail industry, will be seen in stores in 2006.

Timberland

will place a " nutritional label " on each box... [the label] has three

sections: The " Manufactured " section gives the name and location of the

factory where the product was made. The " Environmental Impact " section

reports how much energy is needed to produce Timberland® footwear and how much

of Timberland's energy is generated from renewable resources... The " Community

Impact " section details what percentage of factories are assessed by the company

against Code of Conduct standards, the percentage of the workforce that are

children

and the total number of hours volunteered in the community by Timberland

employees.

In addition to increasing transparency with this initiative, Timberland is

encouraging

consumers to take action within their community.

 

[Very edited from:

01/26/2006 http://www.csrwire.com/article.cgi/4944.html

 

 

 

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