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Chicken-approved recipes & veg outreach

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Leafleting is a great outreach activity that can take as little as 5 minutes to 5 hours. From my personal experience, working full-time is not an impediment to leafleting, as there opportunities on your lunch hour or the weekend, etc. In 5 minutes while waiting for a BART train, I've passed out 20 leaflets. And age is not an issue -- we've had volunteers younger than 10, and five times 10.

 

The following 2 events represent about 4K leaflets distributed.

 

9/29 FogFest Parade in Pacifica

The Cow, The Chicken, and the Human

700 PETA VSKs -- in an hour.

 

The Cow, The Chicken, and the Human - who said what?

 

"Free Recipes!" "Chicken-approved recipes!" "Cow-friendly recipes!"

 

 

The last two are new pitch lines that we tried, reinforcing the presence of animals and what type of recipes a chicken or cow would approve and find friendly. We overheard conversations as adults would take the booklet (which prominently says Vegetarian on the cover) and then make the connection. Kids asked their Mom what that meant. Others specifically saw the recipes said Vegetarian and asked for one for themselves, or for friends.

 

This was just a typical festival in a small town, population 40K, so we were pleased with the overall receptiveness of everyone we approached. I had originally anticpated bringing only 500 leaflets so quite happy we had extra and distributed 700.

 

Logistics: for anyone considering parade leafleting - if you're doing more than a backpack worth, you need a way to transport the literature. It works best if you have a person handling lit transport and others for leafleting. From previous parade experience, we learned that some marketing helps. So, Amy & Tammy wore cow & chicken costumes respectively, Ann had a Vegan message t-shirt and carted the the 120 lbs of literature. By following us, she was also able to distribute leaflets to people who changed their minds and wanted one.

 

 

9/8 Power to the Peaceful Concert in San FranciscoAri Nessel, Nora Kramer, Alex Bury, Tammy, Sergei + Shelly, Collin + son, Mari, and others!2,150 Vegan Outreach Try Vegetarian, Why Vegan & Even If You Like Meat1,000 PETA VSKsAri wrote this great summary below:

 

I've never had so many people tell me they were already vegan. I've also never met so many people who told me they were formerly vegan. One person told me they had not eaten any meat since they got an EI at a recent A's game (they didn't even read it, just saw the cover). Nice going Victor!One interesting encounter:Ari: Bring peace to every mealThem: I really feel bad for the animals, but humans have always eaten themAri: Humans have also always raped and murdered. However, humans have also shown the capability to act with compassion and kindness. I bet you prefer humans act from their benevolence then their malevolence, just as I do.

Them: OK, I'll take a look at it

 

Logistics: Thanks to Ari for transporting dozens of boxes of literature to the event. It is quite a physical feat as the literature boxes weigh up to 30 lbs each for the VSKs. Above is basically a count of what Ari brought and a few that I had stuffed in my backpack, but we think others also brought literature too.

 

 

Oct 5-7 Concert Leafleting?

 

Ari also noted there is another big concert next weekend in October (a Bluegrass festival). Anywhere large numbers of people congregate are good opportunities for leafleting.

 

http://www.strictlybluegrass.com

 

Cheers,

Tammy

 

http://www.firstgiving.com/tammy2007

 

 

 

 

Bay Area Vegetarianswww.BayAreaVeg.org

 

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