KFC's Lies Stopped: Campaign Full Speed Ahead!

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KFC's Lies Stopped: Campaign Full Speed Ahead!

In answer to PETA’s lawsuit filed in July against KFC

and its parent company, Yum! Brands, accusing the

corporations of lying to the public about their

animal-welfare policies, KFC and Yum! Brands have made

sweeping changes to their Web sites and their customer

service scripts.

 

Lawyers for KFC provided the text of the new customer

service script to PETA to review in order to determine

whether they were sufficient to stop the lawsuit. The

changes amount to what PETA had asked the court to

require of KFC, and as a result, PETA will now end its

lawsuit.

 

PETA’s victory in this lawsuit—which PETA believes to

be unprecedented in that it is a successful suit for

false representations about the treatment of farmed

animals—puts corporations on notice that they cannot

abuse animals and lie about it with impunity. The

false claims that have now been removed from the KFC

and Yum! Brands Web sites include the following:

 

• that chickens raised for KFC suffer no pain

• that chickens raised for KFC suffer no injuries

• that KFC suppliers use “state-of-the-art” slaughter

equipment

• that humane treatment of the birds is “ensured”

• that KFC prohibits its suppliers from giving

chickens growth-promoting substances

• that KFC has had an animal-welfare policy in place

for nearly a decade

 

Further, the new script given to KFC customer service

operators prevents KFC personnel from continuing to

falsely tell callers, as they had been doing, all of

the following and more:

 

• that PETA’s claims about the way chickens are

treated are “untrue”

• that PETA lost a lawsuit about the way KFC treats

chickens

• that in a dispute between PETA and KFC, PETA was

ruled against by a mediator

• that KFC’s animal-welfare panel monitors suppliers

for compliance with its guidelines

• that KFC has implemented gas-killing as a more

humane way of killing chickens

• that KFC has “strict” guidelines for its suppliers

• that chickens raised for KFC suffer no pain or

injuries

 

All of these statements had previously been made by

KFC representatives to callers to the customer service

lines. All are absolutely false.

 

“What this case proves is that when it comes to the

humane treatment of chickens, KFC can’t be trusted to

do the right thing … or even to say the right thing,”

says PETA’s legal counsel Matthew Penzer. “KFC’s

dishonesty has been exposed—now we continue our fight

to stop the company’s horrific abuse of chickens.”

 

 

 

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GREATNESS OF NATION AND ITS MORAL PROGRESS

CAN BE JUDGED BY THE WAY ITS ANIMALS ARE TREATED- M.K GANDHI.

STOP HUMAN AND ANIMAL SUFFERING - GO VEGAN

I am only one but still I am one. I cannot do everything but still I can do

something. I will not refuse to do the something I can do.

Helen Keller 1880 - 1968

 

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