Guest guest Posted July 15, 2006 Report Share Posted July 15, 2006 This has to be a joke...right? Has anyone else seen the commercials for "organics at Walmart"....are they just trying to jump on the bandwagon, dummy down "real" organics and sell "Joe public" inferior products with an organic name??? Oh my...Val Quote Link to comment Share on other sites More sharing options...
Guest guest Posted July 15, 2006 Report Share Posted July 15, 2006 No, actually it's Earthbound Farms brand which is a pretty good brand. At least that's what the Walmarts here are selling. I bought a bag of Newman's Organic carrots at Sam's Club last week too. They don't do much of the really perishable stuff like strawberries, mostly lettuces, carrots, apples, green onions. Meijer sells them too. Michelle www.theherbalwitch.com Quote Link to comment Share on other sites More sharing options...
Guest guest Posted July 16, 2006 Report Share Posted July 16, 2006 ***This has to be a joke...right? Has anyone else seen the commercials for "organics at Walmart"....are they just trying to jump on the bandwagon, dummy down "real" organics and sell "Joe public" inferior products with an organic name??? Oh my...Val *** _______ Hi Val, correct me if I'm wrong but organic products cannot be sold unless they are approved. I'm facing a similar situation with the Costco, Safeway organics. I need to hear more about this as both of these places sell the "O" brand Organics and if they are not okay I need to hear about it from those of you who do know. Much love, Micki _______ Quote Link to comment Share on other sites More sharing options...
Guest guest Posted July 17, 2006 Report Share Posted July 17, 2006 opps here goes the article: Wal-Mart Rolls Out Multi-Million Dollar Ad Campaign for Organic Foods Wal-Mart Starts Its Organic-Food Push Multi-Million Dollar Campaign Puts Emphasis on Low Price By By Mya Frazier From Advertising Age magazine , Published: July 12, 2006 http://www.AdAge.com Wal-Mart Starts Its Organic-Food Push Multi-Million Dollar Campaign Puts Emphasis on Low Price By By Mya Frazier From Advertising Age magazine , Published: July 12, 2006 http://www.AdAge.com COLUMBUS, Ohio -- Amid its $578 million advertising review, Wal-Mart Stores is kicking off a multi-million dollar campaign focused on its new organic food offerings.Wal-Mart is moving into the organic food field with a marketing campaign emphasizing low prices.The TV, radio, online, print and in-store push, from independent Bernstein-Rein, Kansas City, Mo., showcases the first-ever "organics" Wal-Mart logo and the tagline "What will you bring to the table?"Separation from Target As Wal-Mart positions itself to win over more affluent shoppers, the focus on organic food -- once considered a luxury of the affluent -- comes in the one category where it beats rival Target Stores handily. Target "hasn't figured out how to do food in a way that draws shoppers in frequently," said a report released today by research firm Retail Forward.Although recent ad campaigns from the retailer have steered away from price, the new campaign hammers home the line "Introducing Organics at the Wal-Mart price.""This is an awareness message, but we didn't want to downplay price because it's one of the key barriers to people buying organics because they don't want to see their grocery bill skyrocket," said Janel LaMonica, VP-creative director at Bernstein-Rein. "The two barriers to organics has always been one, finding it, and the other, affording it. Wal-Mart has taken down both these barriers."Debut spot features baby The debut spot features a laughing baby covered in organic baby food playing with the family at the kitchen table. The ad will run mostly on network TV and cable, such as the Food Network and HGTV. Print ads are slated for Real Simple, Parenting, Self and Cooking Light.Since last May's appointment of Chief Marketing Officer John Fleming, Wal-Mart has held back on promoting its food offerings, focusing instead on its upscale home and apparel lines. Quote Link to comment Share on other sites More sharing options...
Guest guest Posted July 17, 2006 Report Share Posted July 17, 2006 The way I understand it is that they cannot be labeled as 100% organic, unless they have the USDA seal of approval for organic. My husband and I have a " friendly debate " going as to whether the USDA Certified Organic is Legit or Shall we say... dung? Okay, it's a " rather heated " debate ;-P Even if it is dung... as a consumer, how else are we to know if all we see is what's on the label? (hint: the answer is to research the product as best you can.) Tammi U. On 7/16/06, Micki <micki_ wrote: ***This has to be a joke...right? Has anyone else seen the commercials for " organics at Walmart " ....are they just trying to jump on the bandwagon, dummy down " real " organics and sell " Joe public " inferior products with an organic name??? Oh my...Val *** _______ Hi Val, correct me if I'm wrong but organic products cannot be sold unless they are approved. Quote Link to comment Share on other sites More sharing options...
Guest guest Posted July 17, 2006 Report Share Posted July 17, 2006 I bought some organic (paul newman) oranges at walmart. I think the are very good. I did pay twice the price though. Sus Quote Link to comment Share on other sites More sharing options...
Guest guest Posted July 18, 2006 Report Share Posted July 18, 2006 I wonder if they're importing the food from China too???? Doc PS. I wouldn't be surprised if WalMart ends up destroying the American economy. Doc Shillington727-447-5282Doc - autisticcrystal herbal remedies Monday, July 17, 2006 1:53 PM Re: Herbal Remedies - Re: Organics at WALMART??? opps here goes the article: Wal-Mart Rolls Out Multi-Million Dollar Ad Campaign for Organic Foods Wal-Mart Starts Its Organic-Food Push Multi-Million Dollar Campaign Puts Emphasis on Low Price By By Mya Frazier From Advertising Age magazine , Published: July 12, 2006 http://www.AdAge.com Wal-Mart Starts Its Organic-Food Push Multi-Million Dollar Campaign Puts Emphasis on Low Price By By Mya Frazier From Advertising Age magazine , Published: July 12, 2006 http://www.AdAge.com COLUMBUS, Ohio -- Amid its $578 million advertising review, Wal-Mart Stores is kicking off a multi-million dollar campaign focused on its new organic food offerings.Wal-Mart is moving into the organic food field with a marketing campaign emphasizing low prices.The TV, radio, online, print and in-store push, from independent Bernstein-Rein, Kansas City, Mo., showcases the first-ever "organics" Wal-Mart logo and the tagline "What will you bring to the table?"Separation from Target As Wal-Mart positions itself to win over more affluent shoppers, the focus on organic food -- once considered a luxury of the affluent -- comes in the one category where it beats rival Target Stores handily. Target "hasn't figured out how to do food in a way that draws shoppers in frequently," said a report released today by research firm Retail Forward.Although recent ad campaigns from the retailer have steered away from price, the new campaign hammers home the line "Introducing Organics at the Wal-Mart price.""This is an awareness message, but we didn't want to downplay price because it's one of the key barriers to people buying organics because they don't want to see their grocery bill skyrocket," said Janel LaMonica, VP-creative director at Bernstein-Rein. "The two barriers to organics has always been one, finding it, and the other, affording it. Wal-Mart has taken down both these barriers."Debut spot features baby The debut spot features a laughing baby covered in organic baby food playing with the family at the kitchen table. The ad will run mostly on network TV and cable, such as the Food Network and HGTV. Print ads are slated for Real Simple, Parenting, Self and Cooking Light.Since last May's appointment of Chief Marketing Officer John Fleming, Wal-Mart has held back on promoting its food offerings, focusing instead on its upscale home and apparel lines. Quote Link to comment Share on other sites More sharing options...
Guest guest Posted July 18, 2006 Report Share Posted July 18, 2006 I use to shop at wal mart for groceries thinking they were cheaper but their produce really sucks so i go to the hy-vee. pluss for ever dollar i spen i get one cent off of gas per gallon. like this last week i got 11 cents off. i spent 118 bucks at the store. it is expensive to eat healthy."Dr. Ian Shillington" <DocShillington wrote: I wonder if they're importing the food from China too???? Doc PS. I wouldn't be surprised if WalMart ends up destroying the American economy. Doc Shillington727-447-5282Doc - autisticcrystal herbal remedies Monday, July 17, 2006 1:53 PM Re: Herbal Remedies - Re: Organics at WALMART??? opps here goes the article: Wal-Mart Rolls Out Multi-Million Dollar Ad Campaign for Organic Foods Wal-Mart Starts Its Organic-Food Push Multi-Million Dollar Campaign Puts Emphasis on Low Price By By Mya Frazier From Advertising Age magazine , Published: July 12, 2006 http://www.AdAge.com Wal-Mart Starts Its Organic-Food Push Multi-Million Dollar Campaign Puts Emphasis on Low Price By By Mya Frazier From Advertising Age magazine , Published: July 12, 2006 http://www.AdAge.com COLUMBUS, Ohio -- Amid its $578 million advertising review, Wal-Mart Stores is kicking off a multi-million dollar campaign focused on its new organic food offerings.Wal-Mart is moving into the organic food field with a marketing campaign emphasizing low prices.The TV, radio, online, print and in-store push, from independent Bernstein-Rein, Kansas City, Mo., showcases the first-ever "organics" Wal-Mart logo and the tagline "What will you bring to the table?"Separation from Target As Wal-Mart positions itself to win over more affluent shoppers, the focus on organic food -- once considered a luxury of the affluent -- comes in the one category where it beats rival Target Stores handily. Target "hasn't figured out how to do food in a way that draws shoppers in frequently," said a report released today by research firm Retail Forward.Although recent ad campaigns from the retailer have steered away from price, the new campaign hammers home the line "Introducing Organics at the Wal-Mart price.""This is an awareness message, but we didn't want to downplay price because it's one of the key barriers to people buying organics because they don't want to see their grocery bill skyrocket," said Janel LaMonica, VP-creative director at Bernstein-Rein. "The two barriers to organics has always been one, finding it, and the other, affording it. Wal-Mart has taken down both these barriers."Debut spot features baby The debut spot features a laughing baby covered in organic baby food playing with the family at the kitchen table. The ad will run mostly on network TV and cable, such as the Food Network and HGTV. Print ads are slated for Real Simple, Parenting, Self and Cooking Light.Since last May's appointment of Chief Marketing Officer John Fleming, Wal-Mart has held back on promoting its food offerings, focusing instead on its upscale home and apparel lines. www.myspace.com/sapphyretattoo Everything happens for a reason. Everyone is raving about the all-new Mail Beta. Quote Link to comment Share on other sites More sharing options...
Guest guest Posted July 19, 2006 Report Share Posted July 19, 2006 *** PS. I wouldn't be surprised if WalMart ends up destroying the American economy.*** > > Doc Shillington > 727-447-5282 > Doc LMAO ends up?!?! LMAO American economy?!? ;o) *wink wink* Love and Blessings, ~Raaven Quote Link to comment Share on other sites More sharing options...
Guest guest Posted July 19, 2006 Report Share Posted July 19, 2006 It's more expensive not to. Doc Doc Shillington727-447-5282Doc - Erica Johns herbal remedies Tuesday, July 18, 2006 2:37 PM Re: Herbal Remedies - Re: Organics at WALMART??? I use to shop at wal mart for groceries thinking they were cheaper but their produce really sucks so i go to the hy-vee. pluss for ever dollar i spen i get one cent off of gas per gallon. like this last week i got 11 cents off. i spent 118 bucks at the store. it is expensive to eat healthy."Dr. Ian Shillington" <DocShillington wrote: I wonder if they're importing the food from China too???? Doc PS. I wouldn't be surprised if WalMart ends up destroying the American economy. Doc Shillington727-447-5282Doc - autisticcrystal herbal remedies Monday, July 17, 2006 1:53 PM Re: Herbal Remedies - Re: Organics at WALMART??? opps here goes the article: Wal-Mart Rolls Out Multi-Million Dollar Ad Campaign for Organic Foods Wal-Mart Starts Its Organic-Food Push Multi-Million Dollar Campaign Puts Emphasis on Low Price By By Mya Frazier From Advertising Age magazine , Published: July 12, 2006 http://www.AdAge.com Wal-Mart Starts Its Organic-Food Push Multi-Million Dollar Campaign Puts Emphasis on Low Price By By Mya Frazier From Advertising Age magazine , Published: July 12, 2006 http://www.AdAge.com COLUMBUS, Ohio -- Amid its $578 million advertising review, Wal-Mart Stores is kicking off a multi-million dollar campaign focused on its new organic food offerings.Wal-Mart is moving into the organic food field with a marketing campaign emphasizing low prices.The TV, radio, online, print and in-store push, from independent Bernstein-Rein, Kansas City, Mo., showcases the first-ever "organics" Wal-Mart logo and the tagline "What will you bring to the table?"Separation from Target As Wal-Mart positions itself to win over more affluent shoppers, the focus on organic food -- once considered a luxury of the affluent -- comes in the one category where it beats rival Target Stores handily. Target "hasn't figured out how to do food in a way that draws shoppers in frequently," said a report released today by research firm Retail Forward.Although recent ad campaigns from the retailer have steered away from price, the new campaign hammers home the line "Introducing Organics at the Wal-Mart price.""This is an awareness message, but we didn't want to downplay price because it's one of the key barriers to people buying organics because they don't want to see their grocery bill skyrocket," said Janel LaMonica, VP-creative director at Bernstein-Rein. "The two barriers to organics has always been one, finding it, and the other, affording it. Wal-Mart has taken down both these barriers."Debut spot features baby The debut spot features a laughing baby covered in organic baby food playing with the family at the kitchen table. The ad will run mostly on network TV and cable, such as the Food Network and HGTV. Print ads are slated for Real Simple, Parenting, Self and Cooking Light.Since last May's appointment of Chief Marketing Officer John Fleming, Wal-Mart has held back on promoting its food offerings, focusing instead on its upscale home and apparel lines. www.myspace.com/sapphyretattoo Everything happens for a reason. Everyone is raving about the all-new Mail Beta. Quote Link to comment Share on other sites More sharing options...
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