SOLD: rBGH for $300 Million

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La Vida Locavore

 

SOLD: rBGH for $300 Million

_http://www.lavidalocavore.org/showDiary.do?diaryId=312_

(http://www.lavidalocavore.org/showDiary.do?diaryId=312)

by: Jill Richardson

Wed Aug 20, 2008 at 08:09:53 AM PDT

 

Elanco, a division of Eli Lilly just bought Posilac (the brand name of rBGH)

from Monsanto [PDF alert]. _http://www.elanco.com/images/Posilac_FAQ.pdf_

(http://www.elanco.com/images/Posilac_FAQ.pdf)

 

Dang that was quick.

What I found most interesting in their press release was all the BS they

felt it was necessary to include:

-------------

 

Is milk from non-supplemented cows different from rbST-supplemented cows?

 

No. All milk is the same. Because rbST is genetically identical to what cows

produce naturally, milk from rbST-supplemented cows cannot be distinguished

from milk that is produced by cows without using rbST.

 

Does rbST negatively affect animal health?

 

For products to be approved, they must meet stringent animal-safety

criteria, and this product has met such criteria of the U.S. Food and Drug

Administration as well as those of 19 other regulatory authorities that have

approved

this product for use in dairy cows.

 

What does the acquisition of Posilac mean for the dairy industry and

consumers?

 

The acquisition further enhances Elanco's commitment to the dairy industry.

It means farmers have continued access to this vital technology. And, that

consumers can continue to have access to affordable, wholesome milk.

 

Why are you buying what some see as a controversial product?

 

We recognize the overwhelming scientific evidence that Posilac is safe, and

that milk from rbST- supplemented cows is the same as all milk - despite the

mistaken assertions of some special-interest groups.

-------------------

 

Lying about it already. Obviously they were the right customer for the

product. They are going to have a conference call with more info about it later

today (11am PST). I can hardly wait to hear what they have to say.

 

Jill Richardson

 

 

 

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