Guest guest Posted February 13, 2006 Report Share Posted February 13, 2006 Very well said Zev, especially that there is no competition (unless of course one percieves the world as offensive). I interned with a practitioner who on her intake asked each patient " on a scale of 1-10 how committed are you to your healing process? " Just reading that altered their perspective and helped them to realise how self-directed their own healing dynamic was (is...). As Zhong Shan's famous quote reads " Know that the distress of others who enter my gate is also mine. " Cheers, Tymothy > I need to know some things first. > > How is Asian Medicine perceived by our prospective clients? It depends on how we perceive our own practice. My own patients perceive Chinese medicine as either a clear alternative to biomedicine, or as a compliment to it. > How do we wish to be preceived? As confident practitioners of a medical tradition that works for many conditions and situations. > What is our core message? The body and mind have self-healing powers that can be enhanced, awakened and put to work with the tools of Chinese medicine > Who are we? Dedicated practitioners of a 2000 year old medical tradition who use the medical philosophy of millenia to treat the illnesses of today. > What business are we in? The business of preventative health and illness resolution > What people do we serve? That aspect of the public who want full attention, time, and care, and intelligent participation and responsibility for their own health care > What are the special needs of the people we serve? They see health and disease as potentials for growth and self- awareness, as messages from the body and mind letting them know when they are losing equilibrium. > With whom are we competing? No one. Chinese medicine is self-cultivation and dedication. When practiced as a way of life, not just a profession, one's dedication becomes apparent to potential patients/clients. > What makes us different from our competitors? See above. > What unique benfit does a client derive from our service? Gaining the tools to maintain and cultivate one's own health and awareness. " The greater danger for most of is not that our aim is too high and we miss it, but that it is too low and we reach it. " Michelangelo -- http://www.fastmail.fm - A fast, anti-spam email service. Quote Link to comment Share on other sites More sharing options...
Recommended Posts
Join the conversation
You are posting as a guest. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.