Splenda Working its Way Into Your Child's School

[Guest guest]

http://www.mercola.com/2005/sep/10/splenda_working_its_way_into_our_schools.htm

 

 

 

Splenda Working its Way Into Your Child's School

 

 

Splenda is about to invade schools, thanks to a joint agreement

between McNeil Nutritionals, which manufactures the artificial

sweetener, and PTO Today, a firm that offers marketing and

fund-raising help to parent groups serving kindergarten, elementary

and middle-school kids.

 

The campaign will encourage parents and kids to use Splenda in

preparing low-sugar treats for future bake sales. Some " perks " of the

campaign include:

 

* Providing recipes for school bake sales

* Offering tips on how to incorporate fitness into a healthy

eating plan

* Distributing a free bake sale kit, " Sweet Success: The Better

Bake Sale Kit " for school parent groups

* Sponsoring an " Ultimate Bake Sale " contest

 

McNeil Nutritionals claims this " updated model " of bake sales would

address concerns about nutrition and calories by providing a

lower-sugar option.

 

 

Finance August 23, 2005

 

Dr. Mercola's Comment:

 

If you've been keeping up with Splenda news through my Web site, you

know the great sales job McNeil Nutritionals has done to make the

sweetener seem natural, healthy and more palatable to the public,

lately with the help of the FDA.

 

In fact, Splenda is anything but natural and healthy, and it is " made

from sugar " only in the same way that gasoline is " made from plants. "

Splenda has been linked to a number of toxic side effects, including

shrunken thymus glands (up to 40 percent shrinkage), enlarged liver

and kidneys, reduced growth rate, aborted pregnancy and diarrhea.

 

These bake sales are just one more marketing move, among many, that

takes advantage of the fact that the average consumer hasn't a clue

about the side effects of Splenda. If you still believe -- just

because the FDA approved it -- that Splenda is at all safe for you, I

urge you to review my extensive testimonials page, chock full of

heartbreaking stories about the toxic effects this artificial

sweetener may inflict.

 

An interesting side note is that if you are reading this you are not

in England, as we have to restrict this content from England. Tate and

Lyle, the manufacturer of Splenda, has threatened legal action if we

tell the truth about Splenda in the UK. Unfortunately, England has

archaic libel laws that allow companies to sue media for items that

are guaranteed as freedom of speech in the United States.

 

Related Articles:

 

Splenda Marketing Accused of False Advertising, Misleading Public

 

Controversy Surrounding Splenda's Deceptive Marketing Campaign

 

Splenda is Not a Healthy Sweetener