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Tue, 23 Sep 2003 01:59:28 -0500

HSI - Jenny Thompson

The Color Purple

 

The Color Purple

 

Health Sciences Institute e-Alert

 

September 23, 2003

 

**************************************************************

 

Dear Reader,

 

Wouldn't it be great if we lived in a world where you could

get paid a higher salary just because you liked vanilla more

than chocolate? Or you could become a star just by fluffing

your sofa cushions?

 

I know, it sounds completely absurd. But for patent drugs,

scenarios like these are surprisingly common.

 

-----------------------------

A new beginning

-----------------------------

 

First some history. As you know, the poor drug companies

spend many years and many millions (or billions) of dollars

creating a new drug. Then as soon as a patent is granted and

the product is launched, all these upstart generic drug

companies come along, and like circling sharks they wait for

the patent to expire. As soon as it does, the generics hit

the market and undercut the price until they start selling

more of the product than the former patent holder does. At

that point what do the drug giants have to show for all their

efforts? Just a few billion dollars in profits and a drug

they can no longer call their very own.

 

But before you start to feel too sorry for them...

 

There's a nice little loophole they can put to use that

extends the life of a drug's patent for two and a half years.

And when the drug is a popular, high-profile product, that

can mean a very lucrative final run at huge profits before

the final bell rings.

 

-----------------------------

Playing dress up

-----------------------------

 

The loophole is simple and effective: Claiming that their

drug has a new use or a newly added chemical property, the

drug company applies for a patent extension. Now that may

sound reasonable, but consider this: the patent can even be

extended if the only change is a new packaging of the drug.

When the extension is granted the " reformulated " drug has 30

additional months of peak earning power before the generics

close in for the kill and bring the price down to earth.

 

Of course, patents can be extended only if the FDA approves

the reformulated drug. But this would appear to be a mere

rubber-stamping formality. Just look at the numbers. Between

1989 and 2000, a full two-thirds of all the prescription

drugs approved by the FDA were nothing more than modified

versions of existing drugs. And some of them weren't even

modified - they were identical to drugs already on the

market. Meanwhile, only a scant 15 percent of the drugs

approved during that period could be considered

genuinely " new. "

 

-----------------------------

Naming names!

-----------------------------

 

Among the popular reformulated drugs currently on the market

there are some brand names I'm sure you'll recognize. The

allergy drug Claritin, for instance, was reformulated to

become Clarinex. Prilosec, an ulcer medication, became

Nexium - the purple pill. And (this is my favorite) Sarafem,

prescribed for relief of premenstrual irritability, is a pink

and lavender capsule that is otherwise identical to one of

the true celebrities of prescription drugs: Prozac. Prozac!

So they made the pill prettier and got a new slogan, forcing

users to pay patent prices for two and a half more years. (I

wonder how these irritable women would react if they had any

idea they were actually being given Prozac.)

 

All of this information comes from a 2002 research report

from the National Institute for Health Care Management

Foundation, a non-profit organization that promotes

improvements in health care access, management and quality.

 

The report also found that the so-called " new " drugs with

modified formulas were priced much higher than the drugs they

replaced. In other words, the drug giants take their star

performers, dress them up in their Sunday best, and then jack

up the prices - all with the formal blessing of our friends

at the FDA.

 

-----------------------------

Keeping it real

-----------------------------

 

There's currently a bill pending in Congress (Greater Access

to Affordable Pharmaceuticals Act) that would close these

patent loopholes and give our pocketbooks a little relief.

But if history is any judge, don't expect the pharmaceutical

companies to come out the losers.

 

So if you must rely on a prescription drug, ask your doctor

about the specific history of the drug. Otherwise you might

get Prozac, renamed and dressed up in a colorful new and more

expensive package.

 

**************************************************************

 

To start receiving your own copy of the HSI e-Alert, visit:

http://www.hsibaltimore.com/ealert/freecopy.html

Or forward this e-mail to a friend so they can sign-up to

receive their own copy of the HSI e-Alert.

 

**************************************************************

 

... and another thing

 

What goes up probably will come down.

 

Earlier this month in the weekly review of the HSI Forum

(9/5/03), a member named JNM asked about policosanol; a

compound derived from sugar cane that's gaining a reputation

as a natural alternative to cholesterol-lowering statin

drugs.

 

JNM wrote: " My doctor wanted to double my dose of Lipitor,

but I decided to keep the same dose and add Policosanol 23mg.

That was 7 weeks ago. In my latest test Total increased by

3.3%, LDL by 5.7% and Triglycerides by 29%, while HDL dropped

by 5%. Everything moved the wrong way! Does anyone know if

the statins and policosanol adversely interact to make things

worse? Has anyone used policosanol by itself for cholesterol? "

 

One member wrote to assure JNM that his numbers would

probably start heading in the right directions if he stayed

with the policosanol. And that opinion was confirmed in an e-

mail I received from HSI Panelist Allan Spreen, M.D., who

wrote:

 

" I agree with one of your readers... policosanol should be

used without regard to cholesterol levels at first. The

Atkins diet very frequently does the same thing: in up to the

first 6 months cholesterol levels can rise (I had this happen

in my practice several times), and then they can fall. I'm

convinced that cholesterol is being mobilized into the

bloodstream prior to being removed from the body. Rarely did

I not see the numbers (including triglycerides) fall over

time. "

 

So even when it looks like everything is moving in the wrong

direction, that doesn't necessarily mean you have to abandon

your natural regimen. As with so many botanical remedies,

positive effects are not always immediate.

 

To Your Good Health,

 

Jenny Thompson

Health Sciences Institute

 

**************************************************************

Sources:

" Changing Patterns of Pharmaceutical Innovation " May, 2002

Research Report, National Institute for Health Care

Management

" Majority of New Medicines Approved in the 1990s Were Altered

Versions of Older Drugs " Press Release, National Institute

for Health Care Management

" New Medicines Seldom Contain Anything New, Researchers Find "

International Herald Tribune

 

Copyright ©1997-2003 by www.hsibaltimore.com, L.L.C.

The e-Alert may not be posted on commercial sites without

written permission.

 

**************************************************************

Before you hit reply to send us a question or request, please

click here http://www.hsibaltimore.com/ealert/questions.html

 

**************************************************************

If you'd like to participate in the HSI Forum, search past

e-Alerts and products or you're an HSI member and would like

to search past articles, visit http://www.hsibaltimore.com

 

**************************************************************

To learn more about HSI, call (203) 699-4416 or visit

http://www.agora-inc.com/reports/HSI/WHSID618/home.cfm.

 

**************************************************************

 

 

 

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