The Business of Healing

[Guest guest]

Good Morning!

 

The Business of Healing

 

I often get questions every week about how to run your business as a

healer.

 

As I was a professional dancer for 15 years , I would constantly see

and work with some of the most brilliant artist in the business! They

were great at their art but when it came to balancing a check book,

most of my friends could not even do that! Let alone negotiate a

contract or work with any type of financial undertakings.

 

As a healer, I see the same pattern. Many healers are amazing at

the " art of healing " but have trouble when it comes to the business

aspect of our art.

 

As healers, we all tend to be empathic and many times feel what the

client is experiencing. We are often swayed by this empathy and feel

guilty for asking for money when healing others.

 

You are a professional and this should justify any doubts in your

mind. You have spent probably a small fortune for schooling. Not to

mention a great amount of time in learning your craft. Learning how

to heal is a life time of experiences. Clients come to you BECAUSE

you are professional and this brings up other issues as well.

 

Professional mannerism. Professional presentation. Professional

space. Professional demeanor. Do you have this in order?

 

Your ideas about what you are doing are very important as to what you

portray to your client. The " Alternative Medicine " practice has many

stigmatism's attached to it....good and bad. If you don't believe in

what your doing, why should your client.

 

The subject of what someone should charge for a healing session or

healing products comes up often in my seminars. This always comes

down to two concepts:

 

Self worth and Competitive price.

 

Competitive pricing is, of course a very logical concern. Pricing is

confined to individual regions. It is always considered a good idea

to find the price range for which your goods and services is being

provided. If the highest rate is $120.00 per session and the lowest

rate is $80.00, it is always good to fall at either end or somewhere

between these guidelines when coming up with a price for YOUR service

or your products.

 

Which leads me to Self Worth. Your self worth. I often find that

healers will charge BELOW what they feel they are worth. Simply for

their reason of " lack of self worth. "

 

I always hear comments like,

 

" No one will pay for something as ethereal as that... "

 

" I don't want to out price myself... "

 

" I don't think people will pay me for that... "

 

" I'm not good enough to charge those prices... "

 

If you do not charge for what you love doing and feel will make you

happy, then eventually this regret will effect your drive and love

for healing. Effect how you treat your clients and effect your

overall performance as a professional. If you are not happy, no one

else around you will be either.

 

Often time, you have two extremes. You will find clients who will pay

a high price for your service because they feel a high rate equals

the best quality. The other end of the spectrum is always the bargain

hunter who will always go with the practitioner with the lowest

price.

 

Where are you in this scale? That depends totally on you and where

you see yourself in the scheme of things. It is a reflection of who

YOU want to be.

 

 

Andrew Pacholyk, MS, L.Ac.

Peacefulmind.com

Therapies for healing

mind, body, spirit