assistance 4 starting a new retail outlet

[Guest guest]

hi all .. I have just joined the group ...

My name is rupali .. I was working in the pharma industry since last 5

years as a Product Manager

I am starting my own retail business of ayurvedic brands in mumbai

If there is any body who would like to join me or even assist me in the

same it will b great.

if anybody has any exp in a retail outlet, i would appreciate if u'll

can share

rgds

Rupali

[Guest guest]

Hi Rupali,

 

If you or anyone else wants to open an outlet in Bangalore I would join you.

 

Best Regards

Deepak

[Guest guest]

Dear Rupali,

 

Do let me know what kind of support do you require. I have opened a few stores

in Bangalore and maybe can pitch in with some good suggestions & advice if not

anything else. Please feel free to contact me for any questions you may have.

 

warm regards,

Vikas Sharma

http://www.sharmasblog.com

[Guest guest]

Dear Deepak ..

I am extermely sorry since i m opening this store in mumbai...

But then if any of my friends in banglore are interested to set up their

venture there, i will definately get in touch with you

till then best of luck

Rupali

_________________

to open an outlet in Bangalore I would join you.

[Guest guest]

hi Rupali

My self alpesh,I would like to join your buisness,can u guide me about your

product,and what i have to do.i am staying at ghatkopar mumbai.

alpesh

 

gandhi_rupali <gandhi_rupali wrote:

<snip>I am starting my own retail business of ayurvedic brands in mumbai

If there is any body who would like to join me or even assist me in the

same it will b great.

[Guest guest]

Hello Rupali ,

I am an interior architect by profession. Have done a couple of retail

stores. My knowledge in ayurveda is bare minimal , but i was part of

designing Himalya stores at one point. i would be interest to be part of the

venture both ways as a designer or at business level. I was also part of

business baazigar on zee if u watched that.

Thanks and let me know if ur interested. u can mail me at

healingspaces for now.

Thanks

Nirvanika swati

[Guest guest]

Dear Rupali,

 

I kind of understand what you have in mind. You can get a good interior

decorator to do an ayurveda related design, but that may cost you a bomb! Quiet

simply, I would suggest you the following:

 

1. Have open metal racks, like in a supermarket; except for a row or two to keep

loose and very small products.

 

2. Have BRIGHT lights in your showroom, don't worry about the electric bill, you

have to consider a part of it as advertisement expenses! This will work.

 

3. Do NOT ignore herbal and ayurvedic cosmetics! This is particularly important

for three reasons - you get immediate customers, your showroom looks good with

nice packs and bright light and finally a little known but important point - if

you buy and promote reasonable quantity of a brand, they may oblige you with

their a promoter, which you can use as your staff! So, even if the margins are

less, it will add to your business.

 

4. You may focus on loose medicines, but please maintain quality! In the long

run survival is only going to be for good service. Have a doctor, who loves

Ayurveda more than money; in fact, try to get this in your blood too! It will do

wonders!

 

5. Sandu is a reasonably good company, so is Baidyanath and Charak. Please

confirm regular supply with companies whith whom you deal. Discontinuity of

brands and products is NOT good for this business.

 

6. Important point for Advertising - Please make use of fliers (pamphlets) for

distribution in the morning paper! Believe me, it works for this business. We

spent loads of money on so many means, this works best for a local store!

 

7. Rest of your planning seems to be fine. Please have free camps etc with the

help of companies.

 

I could have maybe given a few more points, but i really don't know your budget,

space and business & personal background etc. Sorry, I mailed a day late as I

was a bit busy! Please feel free to revert back to me for any thing. Best of

luck!

 

May peace prevail.

Vikas Sharma

=-=-=-=-=-=-=-=-=-=-=-=-=-

http://www.ayurshop.com

http://www.ayurvednews.com

http://www.sharmasblog.com

 

PS: I am sending this to the group as I feel more people may benefit. Hope you

don't mind!

 

 

 

 

Rupali Gandhi <gandhi_rupali wrote: hi Vikas

Firstly thanks for the prompt reply and also tht u r ready to help me

To start from, I am residing at Chembur (Mumbai) ... n have selected a place

for the shop near to the station itself..

Two reasons ... 1. heavy footfall and no very close competitor, 2. Huge

Maharastrian and also Gujrati crowd .. who r interested in ayur brands ..

Sandu Brothers are assisting me in setting up the things (surely off the

track) for the business .. we have planned for a normal camp (with session and

free check up etc) with ayur Drs on the day of launch... which i have planned to

b in Nov ....other than tht there will definately b some advertisments done

prior to the launch ... also a Dr will be arranged on daily basis (may be 1-2

hrs) for consultation

Everything wht i ve said is still on paper offcourse...

 

now ..my problem is the interior and the advertisments ... actually i m not

able to understand how shd i put down the entire store... becoz in my store

apart frm basic ayur branded medicines, loose packets , and herbal cosmetics

will b there

my main aim will go for loose packing ... definately this will give me more

revenues ...

but then to sell them i ve to pull crowd first n tht will b only with the

branded medicines

 

actually i dont want my store to look n feel like a typical ayurvedic bhandar

( this is wht we call in mumbai) but shd b a brand with an appeal ...

so the look and advertisments shd be the main points i ve to cater ... the

basic advertisments shdn't b a probs .. but then something tht will catch the

interest of the customer ....something ...

may b something which u as an exp person can ans ...something to just click

.....

there r more things which i want to ask but then for now if u can ans me

these tht will b great

 

Rgds

Rupali

[Guest guest]

Hi Vikas

Thts an experienced persons voice.. not flattering u..

To tell you something about myself - I ve done my grads in Biotech and PGMBA

(Marketing) and was working with Ipca International as a product manager

catering to antihypertensive range of brands, quitted my job in March to start

my own venture in ayurvedic retailing

Regarding business, personally my first venture, but my dad had a retail shop

of pan- tobacco, which we sold off lately some 2-3 years back

Budget - very tight, stocks will b not more than 2-3 lacs initially

Store Place will b hired, things r in verbal stage

hey regarding the interiors , if you dont mind wld u click some photos of ur

store and mail me.. becoz as correctly said i cant afford a interior designer.

I ve personally visited some ayur stores in mumbai, but all ve a typical

monotonous interior (except the franchises - which i liked)

So if you can upload some photos of ur store tht will b great

 

As such I m going to keep overall all company brands, but in one store in

dadar which i had visited some time back. After a word the owner, he shared with

me tht the herbal cosmetic range which he had ( Biotique, Ayur etc) are giving

good margins. generally how much revenues these brands give. Becoz my intention

was to start off with the branded ayur and cosmetics as a base but definately

switch to loose packets, which will b sold under my brand name. what do u

think. Offcourse this will take time. But thts wht i have planned. any comments

on this statergy

Thanks in advance

Rupali

[Guest guest]

dear rupali,

 

i am dr.vaishali sawant, b.a.m.s presently residing in mulund and having a

practice in charkop, kandivili.

 

please let me know if i can help you in anything.

 

vaishali sawant.

[Guest guest]

please give me the names of good quality ayurvedic medicine manufacturers

 

snehapoorvam

vipin