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What's in a name?

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Hay, Doc, remember when you were doing your pre-seminar consult with XXXX, and

you called me in to be the UKE, and you had XXXX do the zip up w/ the

affirmation of his name???

 

That was really NEAT! I wouldn't have believed it if I hadn't been there! That

was the COOLEST thing!

 

And the best part is I made a list of all the ways I can USE that particular bit

of information!

 

Thanks, XXXX, and THANKS, DOC!!!!

 

Jim

 

 

 

 

>Helen Driscoll <helen

>Mar 7, 2006 9:08 PM

>

>Re: Re: Name test

>

>

>She got shy about it - like she wanted to hide something....

>

>Which is at the crux of her 'issues' - she had the face/personality

>she shows the world and the one she hides...

>

>And - she gets away with it cause she's really cute, talented, funny

>and charming.

>

>Helen

>

>

>>

>> Did SHE figure it out yet?

>>

>>

>>

>>

>>

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  • 2 years later...
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Unappetizing Moniker: Patagonian toothfish

New and Improved Name: Chilean sea bass

History of the Switch: In 1977, fish merchant Lee Lantz traveled to

Chile and " discovered " the toothfish, a species the locals deemed too

oily to eat. Thirty years and Lantz's name change later, Chilean sea

bass is so popular with American palates that it's almost on the verge

of extinction.

 

Unappetizing Moniker: Rapeseed oil

New and Improved Name: Canola oil

History of the Switch: After research in the 1970s suggested that

rapeseed oil's high level of erucic acid may cause heart damage, the

Canadian seed-oil industry grew a strain called " low-erucic-acid

rapeseed oil. " In 1988, the FDA approved a name change to canola oil,

and sales shot up.

 

Unappetizing Moniker: Prunes

New and Improved Name: Dried plums

History of the Switch: When the California Prune Board realized that the

words " prune " and " laxative " were inextricably linked, they switched to

" dried plums " in 2000. People bought it--in one test, tasters preferred

the flavor of dried plums to prunes.

 

 Unappetizing Moniker: Chinese Gooseberry

New and Improved Name: Kiwi

History of the Switch: In the 1960s, American produce importer Frieda

Caplan renamed the Chinese gooseberry the kiwi, after New Zealand's

national bird (also round, brown, and fuzzy). In no time, the fruit's

popularity spiked.

 

Unappetizing Moniker: Dolphin

New and Improved Name: Mahimahi

History of the Switch: Even though the bony fish listed as " dolphin " on

menus was unrelated to the mammal of the same name, diners still balked

at ordering it. As a result, in the mid-1980s, restaurateurs started

using the Hawaiian name--mahi-mahi--and all thoughts of Flipper were

forgotten.

 

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