Guest guest Posted October 18, 2005 Report Share Posted October 18, 2005 PRESS RELEASE Serono Guilty of 3rd Largest Health Fraud Case in US History SERONO TO PAY $704 MILLION FOR THE ILLEGAL MARKETING OF AIDS DRUG Boston, MA... Swiss corporation SERONO, S.A., together with its U.S. subsidiaries, SERONO, INC., SERONO HOLDING, INC., SERONO LABORATORIES, INC. and related entities ("SERONO") have agreed to pay a total of $704,000,000 to resolve criminal charges and civil liabilities in connection with several illegal schemes to promote, market and sell its drug, Serostim, used to treat AIDs wasting, a condition involving profound involuntary weight loss in AIDS patients. Today's global resolution is the third largest health care fraud recovery by the United States. Attorney General Alberto Gonzales; Assistant Attorney General for the Department of Justice's Civil Division Peter D. Keisler; United States Attorney for the District of Massachusetts Michael J. Sullivan; United States Attorney for the District of Maryland Rod J. Rosenstein; and United States Attorney for the District of Connecticut Kevin J. O'Connor, announced that SERONO LABS will pay a $136,935,000 criminal fine and a total of $567,065,000 to settle civil liabilities. Today's global resolution also ensures that the federal Medicaid program and each of the State Medicaid agencies who paid any claims for Serostim during the time frame of the investigation, 1996 through 2004, will recoup every dollar paid. "Americans who need medical care depend on health care companies to have their medical devices and drugs thoroughly evaluated and approved before use," said Attorney General Alberto R. Gonzales. "Serono abused the system of testing and approval, and put its desire to sell more drugs above the interest of patients. Today's settlement will repay with interest the losses to federal and state Medicaid programs incurred by Serono's conduct, and would- be wrongdoers are on notice that we will not tolerate attempts to profit at the expense of the ill and needy in our society." "The American people, as both taxpayers and consumers, expect our health care system to be free from fraud and corruption," stated U.S. Attorney Michael J. Sullivan for the District of Massachusetts. "The pharmaceutical industry has an obligation to ensure that all rules, regulations and laws are complied with. To do less erodes public confidence, compromises the patient physician relationship and adds costs to important government programs. Without the assistance of concerned citizens illegal conduct on government programs would go undetected." To resolve the criminal charges, SERONO LABORATORIES, INC. ("SERONO LABS") has agreed to plead guilty to two counts of criminal conspiracy and to pay the $136,935,000 criminal fine. As a result of its criminal conviction, SERONO LABS will be excluded from all federal health care programs for at least five years. SERONO, INC. and all other U.S. subsidiaries of SERONO, S.A., will also be subject to a stringent Corporate Integrity Agreement for the next five years. SERONO has also agreed to settle its federal civil False Claims Act liabilities for a total of $567,065,000. Specifically, SERONO will pay $305,077,000, plus interest, to the United States in civil damages for losses suffered by the federal portion of the Medicaid program, the Veteran's Administration, the Department of Defense and the Federal Employees Health Benefits program as a result of SERONO LABS' fraudulent drug promotion and marketing misconduct. SERONO will also pay a total of $261,988,000, plus interest, to settle its civil liabilities to the fifty states and the District of Columbia for losses the state Medicaid programs suffered. "This plea agreement and settlement reflect an exemplary coordinated use all of the appropriate anti-fraud weapons available to us," said Assistant Attorney General Peter Keisler of the Department's Civil Division. "This settlement sends the unequivocal message to the health care industry that American taxpayers should not pay for prescriptions induced by unproven medical tests and improper payments to doctors and pharmacies." In 1996, the FDA granted accelerated approval for SERONO's drug Serostim solely for use in treating AIDS wasting, which at the time was the leading cause of death among AIDS patients. Serostim came on the market at the same time as protease inhibitor drugs. These drugs, when used in combination with one another as an "AIDS cocktail," dramatically curtailed the proliferation of the AIDS virus. As a result, the incidence and prevalence of AIDS wasting began to markedly decline among those AIDS patients taking the AIDS cocktail drugs. In turn, the demand for Serostim began to drop significantly immediately following its launch in the Fall of 1996. SERONO LABS then began engaging in a multifaceted marketing and sales campaign to redefine AIDS wasting and create a market for Serostim. The first Conspiracy count to which SERONO LABS will plead guilty charges that, from as early as September 1996, through at least January 2002, SERONO LABS conspired with medical device manufacturer RJL Sciences, Inc., ("RJL") to introduce on the market bioelectrical impedance analysis ("BIA") computer software packages for use in calculating body cell mass and diagnosing AIDS wasting. The software devices were adulterated in that approval from the FDA had not been obtained for these uses before the software was disseminated. SERONO LABS conspired with RJL to increase the market for the body cell mass calculation devices/software, which in turn, would increase the market for Serostim. Additionally, SERONO LABS employees directly administered BIA tests to patients to induce doctors to prescribe Serostim and to get Medicaid agencies and other payors to reimburse for the drug. RJL and its president, Rudolph J. Liedtke, pled guilty to their roles in the conspiracy in April 2005, and are awaiting sentencing. SERONO LABS will plead guilty to a second Conspiracy count charging that, from March 1999, through December 1999, SERONO LABS conspired to pay illegal remuneration to physicians to induce them to prescribe Serostim for which payments were made by the Medicaid program. In March and April 1999, in an attempt to reverse the severe short fall in sales of Serostim, SERONO LABS offered physicians an all expenses paid trip to a medical conference in Cannes, France in return for the physicians writing up to 30 new prescriptions of Serostim. The sales strategy was part of a campaign referred to as the "$6m-6 Day Plan." Each prescription encompassed a twelve week course of therapy that cost $21,000, thus the value of 30 scripts to be written by each doctor was $630,000. The SERONO LABS marketing department announced within the company that 10 physicians were "U.S. Invitees" to the Cannes conference with all expenses paid for them and a guest to attend. The 30 prescriptions each doctor was expected to write meant a total value of approximately $6.3 million in sales. In December 2004, the Regional Director for Sales in New York, pled guilty to his role in the marketing Conspiracy. He is scheduled to be sentenced in January 2006. In April 2005, four SERONO LABS sales and marketing executives were indicted on charges of Conspiracy and Offering to Pay Illegal Remunerations. These charges are still pending. The civil settlement resolves allegations that SERONO knowingly caused the submission of false and/or fraudulent claims for Serostim that were not eligible for reimbursement. These included claims, (1) based on testing using the unapproved BIA software devices; (2) for treating supposed loss of body cell mass; and (3) for treating lipodystrophy, a separate condition involving weight gain in the mid- section and weight loss in the extremities. The civil settlement also resolves allegations that SERONO knowingly caused the submission of false and/or fraudulent claims by inducing pharmacies to sell Serostim by paying rebates and discounts to those pharmacies. Finally, the civil settlement resolves allegations that SERONO knowingly caused the submission of false and/or fraudulent claims to federal programs for Serostim by inducing physicians to prescribe the drug by giving them free BIA devices and software, free trips to Cannes, France and other kickbacks. The investigation leading to today's global resolution was commenced in the District of Massachusetts in 2001 after a former SERONO LABS employee filed a civil False Claims Act ("FCA") suit as a result of her concerns about the illegal marketing practices of the company. Four other employees with similar concerns filed civil suits in Maryland and Connecticut. The civil FCA provides that the Government is entitled to recover up to treble damages on any fraudulent claims filed. The FCA also provides that private individuals who file whistleblower suits can share in recoveries of any successful resolution of their claims. As a part of today's resolution, the five whistleblowers will share in approximately 17% of the civil recovery, or approximately $51.86 million. "Today's announcement should send a strong message to the health care industry and to those who conduct business with it that the OIG will continue to zealously investigate any allegations of illegal conduct. Serono's improper conduct ultimately affected the pockets of the American taxpayer and the recipients of Federal programs and cannot be tolerated," said Health and Human Services Inspector General Daniel R. Levinson. "When drug and device manufacturers deceive physicians into providing a drug to patients based upon unapproved diagnostic tests, they inadvertently subject their patients to all of the drug's risks without any assurance that a benefit will be provided," stated Margaret O'K. Glavin, FDA Associate Commissioner for Regulatory Affairs. "This places patient safety secondary to the desire to sell more drugs." The investigation was conducted by the Federal Bureau of Investigation; the Food and Drug Administration's Office of Criminal Investigations; the Department of Health and Human Services' Office of Inspector General, Office of Investigations; the Department of Labor's Employee Benefits Security Administration, Boston Regional Office; and the U.S. Postal Service's Office of Inspector General. Assistance in the investigation was also provided by Patrick Lupinetti, Director of the New York State Attorney General's Special Projects and Medicaid Fraud Control Unit who coordinated the National Medicaid Fraud Units; Mark Thomas, Chief Deputy Attorney General and David Lewis, Senior Deputy Attorney General of the Medicaid Fraud Control Unit in Florida's Attorney General's Office, John Krayniak, Supervising Deputy Attorney General and Chief of the Medicaid Fraud Section of the New Jersey Attorney General's Office; and Suzanne Giorgi, Deputy Attorney General in the California Department of Justice. The investigation and settlement were handled by Assistant U.S. Attorneys Mary Elizabeth Carmody, Jennifer Boal and Patricia Connolly of the District of Massachusetts, and Department of Justice Trial Attorneys Sondra Mills and Suzette Smikle in the Office for Consumer Litigation and Carol Wallack in the Fraud Section of the Civil Division. Assistant U.S. Attorneys Roann Nichols of the District of Maryland and Richard Molot of the District of Connecticut also assisted in the investigation. The Corporate Integrity Agreement was negotiated by Senior Counsel Mary Riordon in the Office of General Counsel in the Department of Health and Human Services, Office of Inspector General. Press Contact: Samantha Martin, (617) 748-3139 PRESS RELEASE FORMER EXECUTIVES FOR SERONO, INC. CHARGED WITH CONSPIRACY AND OFFERING KICKBACKS TO DOCTORS Boston, MA... Four former top executives in sales and marketing for Serono Laboratories, Inc. were indicted today by a federal grand jury in connection with a conspiracy to offer and pay kickbacks to doctors in the form of an all expenses paid trip for the doctors and their guests to attend a medical conference in Cannes, France in return for writing prescriptions of a drug manufactured and sold by Serono Laboratories, Inc. United States Attorney Michael J. Sullivan; Peter D. Keisler, Assistant Attorney General of the U.S. Department of Justice's Civil Division; Kenneth W. Kaiser, Special Agent in Charge of the Federal Bureau of Investigation in New England; Kim A. Rice, Special Agent in Charge of the Metro-Washington Field Office of the U.S. Food and Drug Administration's Office of Criminal Investigations; Joseph C. Moraski, Special Agent in Charge of the Boston Regional Office of Investigations for the Department of Health and Human Services' Office of Inspector General; James M. Benages, Regional Director of the U.S. Department of Labor's Employee Benefits Security Administration; and Joseph Finn, Special Agent in Charge of the Boston Field Office of the U.S. Postal Service's Office of Inspector General, announced the charges today. Named in the Indictment are: 1. JOHN BRUENS, age 48, of 11504 Nantucket Parkway, San Diego, California; 2. MARY STEWART, age 44, of 58 Union Street, North Andover, Massachusetts; 3. MELISSA VAUGHN, age 43, of 673 West Harthorn Street, Louisville, Colorado; and 4. MARC SIROCKMAN, age 41, of 15 Covered Bridge Road, Flemington, New Jersey. All of the defendants are charged in the Indictment with Conspiracy. Additionally, BRUENS and STEWART are charged with seven counts of Offering to Pay Illegal Remunerations, and VAUGHN and SIROCKMAN are charged with two such counts. According to the Indictment in 1999, BRUENS, STEWART, VAUGHN and SIROCKMAN all worked for Serono, an international pharmaceutical and bio-technology company with corporate headquarters in Geneva, Switzerland and U.S. headquarters at the time in Norwell, now in Rockland, Massachusetts. BRUENS was the Vice-President of Marketing; STEWART was the Vice-President for Sales; VAUGHN was the Regional of Sales for the Southeast Region, including Florida; and SIROCKMAN was the Regional Director for Sales for the Northeast Region, including New Jersey. The defendants were responsible for sales and marketing of the drug Serostim, the propriety name or trademark of the generic drug, "somatropin," a form of recombinant human growth hormone. Serono obtained accelerated approval from the U.S. Food and Drug Administration ("FDA") in 1996 for Serostim to treat AIDS wasting, also known as "cachexia," a condition involving profound involuntary weight loss in AIDS patients. At the time FDA approved Serostim, AIDS wasting was an AIDS defining condition that constituted the leading cause of death among AIDS patients. The Indictment alleges that Serostim came on the market concurrently with the advent of protease inhibitor drugs. These drugs, often referred to as Highly Active Anti-Retroviral Therapy, dramatically curtailed, in the United States, the proliferation of the AIDS virus itself, particularly when used in combination with one another (commonly referred to as "AIDS cocktails"). Given the decreased viral loads in HIV patients taking these drugs, the incidence and prevalence of the AIDS wasting syndrome began to markedly decline among AIDS patients. Consequently, the demand for Serostim began to drop significantly immediately following its launch in the Fall of 1996. According to the Indictment, by February, 1999, the Serono business unit responsible for selling Serostim, Metabolic & Immune Therapy ("M&IT"), was falling short of its sales goals. At that time, the sales force was lead by six Regional Directors, including VAUGHN and SIROCKMAN. According to the Indictment, in March, 1999, BRUENS, STEWART and another identified in the Indictment as Executive X, a top executive in M&IT, summoned the six Regional Directors, including VAUGHN, SIROCKMAN and Adam Stupak, Regional Director for New York City, to a meeting in Boston, Massachusetts, where they were told that they were falling far short of their sales goals and needed to "dig their way out"of this fiscal crisis. The Indictment alleges that BRUENS, STEWART and Executive X ordered the Regional Directors to target select doctors to induce them to write more prescriptions related to a sales plan called the "$6m-6 Day Plan" - meaning that each Regional Director, including VAUGHN, SIROCKMAN and Stupak, were required to identify the highest prescribing physicians or "thought leaders" in their regions and target those physicians with financial incentives in order to get the required number of prescriptions to achieve the sales goal of $6 million in 6 days. The Indictment alleges that part of the "$6m-6 Day Plan" was to offer key high prescribing doctors an all-expenses paid trip for the doctor and a guest to attend the 3rd International Conference on Nutrition and HIV Infection being held in Cannes, France for three days in April, 1999, in return for writing additional prescriptions, up to thirty, of Serostim. The cost of each prescription of Serostim induced by the offer of the trip to Cannes was for a twelve-week course of treatment valued at approximately $21,000, thus the market value of thirty scripts written by each doctor was $630,000. According to the Indictment, in March, 1999, BRUENS and STEWART caused VAUGHN to direct Serono sales representatives in her district to visit the offices of Dr. "RL" and Dr. "P," each of whom practiced medicine in Florida and treated patients who were HIV positive and/or suffering from AIDS. It is alleged that the sales representatives, at the direction of VAUGHN, offered the trip to the Cannes Conference to the doctors in return for their writing additional prescriptions of Serostim. The Indictment alleges that VAUGHN reported to BRUENS, STEWART, SIROCKMAN, Stupak and others that Dr. RL reacted negatively to the offer of the trip for scripts and told the sales representative that this program was "unethical and the very thing that the FDA looks for." According to the Indictment, VAUGHN told BRUENS, STEWART, SIROCKMAN, Stupak and others that "we won't be doing this program in the South." After this message, VAUGHN nevertheless reported to BRUENS and STEWART that Dr. P would attend the Cannes Conference from Florida. BRUENS directed that Serono would pay for the doctor's flight. Similarly, the Indictment alleges that in March, 1999, BRUENS and STEWART caused SIROCKMAN to direct a Serono sales representatives in his district to offer a New Jersey physician an all-expenses paid the trip to the Cannes conference in return for the doctor gaining clinical experience with at least thirty Serostim patients. The Indictment further alleges that BRUENS and STEWART caused SIROCKMAN to visit the office of another New Jersey doctor and to offer him the Cannes trip in return for writing additional prescriptions of Serostim. According to the Indictment, BRUENS, STEWART, and SIROCKMAN caused the doctor's airline tickets to the Cannes Conference as well as private limo service to be paid for by Serono. The Indictment further alleges that BRUENS and STEWART caused Stupak, together with other Serono sales representatives, to visit the offices of three New York physicians. It is alleged that during these meetings, that Stupak offered the doctors the trip to the Cannes Conference in return for the doctors writing at least 10 additional prescriptions of Serostim. It is alleged that during a presentation at Serono's National Sales meeting held later in the month of March, 1999, BRUENS announced the names of ten physicians who were "US Invitees" to the Cannes Conference. The Indictment further alleges that BRUENS authorized and caused personal gifts and entertainment to be provided to the physicians and their guests at the Cannes Conference. If convicted on these charges, BRUENS, STEWART, VAUGHN and SIROCKMAN each face up to 5 years' imprisonment on each count, to be followed by 3 years of supervised release, and a $250,000 fine per count. In December, 2004, Adam Stupak, the former Regional Director for New York City, pleaded guilty in federal court in Boston to three counts of Offering to Pay Illegal Remunerations to doctors in his sales territory in connection with his involvement in the kick-back scheme. The investigation is continuing. The case was investigated by the Federal Bureau of Investigation; the U.S. Food and Drug Administration's Office of Criminal Investigations; the Department of Health and Human Services' Office of Inspector General, Office of Investigations; the U.S. Department of Labor's Employee Benefits Security Administration; and the U.S. Postal Service's Office of Inspector General. It is being prosecuted by Assistant U.S. Attorney Mary Elizabeth Carmody in Sullivan's Health Care Fraud Unit and Trial Attorney Sondra L. Mills in the Department of Justice's Office of Consumer Litigation. The details contained in the Indictment are allegations. The defendants are presumed innocent unless and until proven guilty beyond a reasonable doubt in a court of law. Press Contact: Samantha Martin, (617) 748-3139 --- ----------- FOR IMMEDIATE RELEASE MONDAY, OCTOBER 17, 2005 WWW.USDOJ.GOVCIV (202) 514-2007 TDD (202) 514-1888 SERONO TO PAY $704 MILLION FOR THE ILLEGAL MARKETING OF AIDS DRUG WASHINGTON, D.C. - Swiss corporation, Serono, S.A., together with its U.S. subsidiaries and related entities, has agreed to pay $704 million to resolve criminal charges and civil allegations in connection with illegal schemes to promote, market and sell its drug, Serostim, the Justice Department announced today. Serostim is used to treat AIDS wasting, a condition involving profound involuntary weight loss in AIDS patients. Under the settlement, Serono Laboratories has agreed to pay a $136.9 million criminal fine and its affiliate companies a total of $567 million to settle civil liabilities. Today's global resolution, the third largest health care fraud recovery by the U.S., also ensures that the Medicaid program and each of the state Medicaid agencies which paid for Serostim during the time frame of the investigation, 1996 through 2004, will recoup all monies paid based on Serono's illegal activity. "Americans who need medical care depend on health care companies to have their medical devices and drugs thoroughly evaluated and approved before use," said Attorney General Alberto R. Gonzales. "Serono abused the system of testing and approval, and put its desire to sell more drugs above the interest of patients. Today's settlement will repay with interest the losses to federal and state Medicaid programs incurred by Serono's conduct, and would- be wrongdoers are on notice that we will not tolerate attempts to profit at the expense of the ill and needy in our society." Serono Labs has agreed to plead guilty to charges that the company conspired with medical device manufacturer RJL Sciences to market bioelectrial impedance analysis (BIA) computer software packages for use in calculating body cell mass and diagnosing AIDS wasting. The device has not been approved by the Food and Drug Administration for these uses. Serono Labs conspired with RJL to increase the market for the devices/software in order to increase the market for Serostim. Serono Labs employees also directly administered BIA tests to patients to induce doctors to prescribe Serostim and to get Medicaid agencies and other payers to reimburse for the drug. RJL and its president, Rudolph J. Liedtke, pleaded guilty to their roles in the conspiracy in April of this year and are awaiting sentencing. Additionally, Serono Labs agreed to plead guilty to offering physicians an all expense-paid trip to a medical conference in Cannes, France in return for the doctors writing up to 30 new prescriptions of Serotism, which cost $21,000 per course of treatment, for a total value of $630,000 per doctor. As a result of its criminal conviction, Serono Labs will be excluded from all federal health care programs for at least five years. Serono's U.S. subsidiary, Serono Holding and all U.S. affiliates will also be subject to a stringent Corporate Integrity Agreement for the next five years. "This plea agreement and settlement reflect an exemplary coordinated use all of the appropriate anti-fraud weapons available to us," said Assistant Attorney General Peter Keisler of the Department's Civil Division. "This settlement sends the unequivocal message to the health care industry that American taxpayers should not pay for prescriptions induced by unproven medical tests and improper payments to doctors and pharmacies." Under the federal civil settlement, Serono will pay $305 million plus interest to the U.S. for losses suffered by the federal portion of the Medicaid program, the Veteran's Administration, the Department of Defense and the Federal Employees Health Benefits program. Under separate civil settlement agreements with the states, the company will also pay nearly $262 million plus interest to state Medicaid programs. The civil settlement resolves allegations that Serono knowingly submitted false and fraudulent claims for Serostim that were not eligible for reimbursement because they were for the unnecessary and/or off label use of Serostim and because the claims were for prescriptions induced by kickbacks. The FDA granted accelerated approval for Serostim in 1996 solely for use in treating AIDS wasting, which at the time was one of the leading causes of death among AIDS patients. Serostim came on the market at the same time as protease inhibitor drugs, which when used in combination with one another as an "AIDS cocktail," dramatically curtail the progress of the AIDS syndrome. As a result, the incidence and prevalence of AIDS wasting began to markedly decline and the demand for Serostim dropped significantly immediately following its launch. Serono Labs then began engaging in a marketing and sales campaign to redefine AIDS wasting and create a market for Serostim. "The American people, as both taxpayers and consumers, expect our health care system to be free from fraud and corruption," stated U.S. Attorney Michael J. Sullivan of the District of Massachusetts. "The pharmaceutical industry has an obligation to ensure that all rules, regulations and laws are complied with. To do less erodes public confidence, compromises the patient physician relationship and adds costs to important government programs. Without the assistance of concerned citizens illegal conduct on government programs would go undetected." The investigation leading to today's global resolution was initiated in 2000 in Massachusetts after a former Serono Labs employee filed a False Claims Act suit. Four other employees filed similar suits in Maryland and Connecticut. As a result of the settlement, the private individuals who filed the whistleblower suits will share in approximately $51.8 million. Under the whistleblower provisions of the False Claims Act, private parties can file an action on behalf of the United States and receive a portion of the proceeds of a settlement or judgment awarded against a defendant. The investigation was conducted by the Federal Bureau of Investigation; the Food and Drug Administration's Office of Criminal Investigations; the Department of Health and Human Services' Office of Inspector General, Office of Investigations; the Department of Labor's Employee Benefits Security Administration, Boston Regional Office; and the U.S. Postal Service's Office of Inspector General. Assistance in the investigation was also provided by the New York State Attorney General's Special Projects and Medicaid Fraud Control Unit; the Medicaid Fraud Control Unit in Florida's Attorney General's Office; the Medicaid Fraud Section of the New Jersey Attorney General's Office; and the California Department of Justice. The Corporate Integrity Agreement was negotiated by the Office of Inspector General at the Department of Health and Human Services. ### http://www.usdoj.gov/usao/ma/presspage/Oct2005/Serono-Global% 20Settlement.htm http://www.usdoj.gov/opa/pr/2005/October/05_civ_545.html http://www.usdoj.gov/usao/ma/presspage/April2005/Bruens-John- Indictment.htm Quote Link to comment Share on other sites More sharing options...
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