RSS goes media savvy

[Guest guest]

VFA-family, "vrnparker" <vrnparker> wrote:

Wow. This is wonderful news and I agree it will be of tremendous value. I was

recently in India. it was quite distressing to see the media's spin and

desconstruction of anything positive about India. The recent Pravas bharati

divas was presented as some kind of strange irrelevance. ignored were

relevant points such as the very date. Jan 9 is the commemoration day of

another pravas bharati's return to India, MK Gandhi. All the recent news about

India's vibrant growth is rarely highlighted. Events which would stir national

pride in any other nation are frequently ignored. the problem is the media will

not support any effort that empowers the current govt.

the message of India is timeless and beyond politics. yet promoting India's

timeless message has been targetted politically. Now the voice of the Hindus

can be heard clearly. I am convinced that once people in general hear the

truth about Hindu/vedic culture, they will naturally support it.

Congratulations to All involved and Namaste.

Vrn

 

VFA-family, friend vijai <friend_vijai> wrote:

> RSS goes media savvy in run up to LS polls KG Suresh (PTI)

> Hindustan Times

> Feb 23, 2004

> http://www.hindustantimes.com/news/181_581834,001300740000.htm

>

> Pune, February 22

> Armed with IBM laptops, a group of media professionals, including

> pass-outs from the prestigious Indian Institute of Mass

> Communications, are exchanging notes in an air-conditioned basement

> in this educational capital of Western India and the mantra of the

> brainstorming session is networking.

>

> Delegates from 30-odd RSS media centres, popularly known as Vishva

> Samvad Kendras, have converged in Pune for a day-long workshop

> ahead of the Lok Sabha polls, in an effort which is admittedly

> aimed at complimenting BJP's media management plans.

>

> A parallel news agency or an online news service is being conceived

> and executed at this! workshop with the objective of carrying to the

> people RSS activities and ideology in a more effective manner so as

> not to be just dependent on a generally biased and prejudiced

> media.

>

> Not only are all the Kendras, manned by activist media

> professionals, have been computerised and net connected, but their

> personnel are also being trained to handle media and mediapersons,

> collect news under various heads such as Sangh, Parivar, Hindu and

> anti-Hindu.

>

> News and news items thus gathered would be vetted by regional

> editors in the four metros, which would then be approved by the

> Central Media Cell in Delhi to be thereafter disseminated to

> international, national, regional, district and local media in the

> form of e-mail based news bulletins containing 30-40 items from

> across the country.

>

> "The idea is not to project individuals but to present the reality

> and truth about Sangh ideology and activities. It will give our

> viewpoint on ! events, incidents and activities," says Ram Madhav,

> the RSS spokesman and the brain behind Mission Media Management.

>

> Coming close on the heels of a similar workshop organised by the

> BJP in Delhi, Madhav admits that all our efforts would be

> complimentary.

>

> Our objective has nothing to do with elections. We see it as an

> opportunity to train our cadres in media management as during

> polls, there is a tremendous scope for dissemination of news,

> Madhav told PTI.

>

> The polls, he said, would serve as a launch pad for RSS activities

> and the proposed news bulletins would start reacting media

> organisations within a couple of weeks.

>

> Besides, the Kendra staff are also being trained to coordinate with

> other Parivar organisations, establish contacts in the media, build

> rapport with senior journalists and identify journalists with the

> Sangh Parivar background who could be helpful in carrying the news

> bulletins.

>

> "We will not be giv! ing ideologically-slanted news but merely

> countering the biased news highlighted in the media. For example,

> our activities in tribal pockets are often projected as

> anti-missionary whereas they are essentially aimed at economical

> and educational development of the local populace," he said.

>

> The RSS would also be effectively putting across its views through

> the dozen odd dailies, 15-16 weeklies and about 35 monthly

> bulletins run by it.

>

>

>

>

>

>

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